This easy dry rub recipe is a homemade all-purpose spice blend for chicken, pork, ribs, beef, seafood, and vegetables. It’s smoky, savory, lightly sweet, and perfect for grilling, BBQ, smoking, or roasting.
Make the rub. Mix all ingredients in a bowl, using a fork to crush any clumps of sugar or seasonings.
Store the dry rub in an airtight container in a cool, dry place for 4-6 months for peak flavor. When the weather is warm, I like to freeze it in a zip-top freezer bag.
To use, generously sprinkle meats and veggies before cooking.